All posts by Admin

Blog, Business, Professionalism

How To Be Professional In Your New Small Business

In the age of internet and online companies, there’s an explosion of small businesses, looking for success. Many consumers are thirsty for their services. However, thanks to the internet, there’s also a swarm of people who wish to meet the demand. Here are some easy tips for standing out from the rest and making customers and clients alike appreciate your time and effort.

1. Build and have a portfolio.

Portfolio

Showcase your work; this gives your client the opportunity to see what style of work you can accomplish, or the products you offer. It can be the good first impression that lands you the deal. Build a quality portfolio as soon as you can and improve it constantly, no matter what stage in the game you’re at. Displaying it on your website can attract clients and save them time in deciding who they want for the job.

2. Communicate regularly with the clients.

As a business owner, you’re constantly catering to the tastes of your client. The more in-contact you are with the client, the more secure they’ll feel in your abilities to complete provide the needed service. So give them progress reports and let them see the stages of completion; this way they can also request alterations or corrections early on, before you’ve gone too far.

3. Be creative with your clients.

When you’re providing a custom service, such as with graphic design, you must be adaptable. Suggest different approaches to their graphics or different styles altogether. Respect their opinion and remember its importance, but don’t be afraid to suggest additions or modifications. This will make the client feel more comfortable and could lead the development of something greater than the original plan. This also presents a creativity only you can offer, which encourages clients to return to you over the next designer.

4. Be honest.

If your deadline presses in and you have to sacrifice quality for the sake of time, make sure to tell your client and ask them if meeting the deadline is more important. Apologize for your mistakes and, if you can, offer compensation. Clients are understanding, but everyone is easily frustrated by half truths. If you can build solid reputation for your worth ethic, people will respect that and chose you over someone who lacks that quality.

5. Be willing to go the extra mile.

If a client comes to you with a deadline that must be met, try to arrange your schedule and help them fix the crisis. It may come at an extra cost to you now – by having to work without much compensation (or many breaks) – but you’ll make an impression on the client, and they’ll be more likely to return for your services.

To achieve success with your business, you not only have to offer quality products or services; you must present yourself with the same attention to quality as you show in your work. These are tips will help satisfy your clients.

Blog, Business, Contracts

Different Ways Of Signing Contracts

Thanks to the internet, it’s easier than ever to work online and make business deals without every being face to face with a client. However, while everything is text-based and technically in writing, there are times where placing your signature on a dotted line is still needed to protect yourself and those you’re working with. As a small business owner, this can be one of the most common and difficult issues to overcome. Here are three different methods for accomplishing this task:

1. Printing and scanning.

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There’s always the old fashioned way; print off the document and sign it. Once you’ve done that, you can scan it back into your computer, make a copy for yourself and send the picture or PDF off to your client. It can be a little bit of hassle, but it’s one of the most effective ways for ensuring your signature is legally binding, especially if you don’t own a touch-screen. Just keep a little voice in the back of your head to shout, “Print that now!” whenever you encounter an online contact, because it may make a difference in the end.

2. PandaDoc

When the Internet causes a problem it usually offers a soluation. PandaDoc is a website that allows you to sign contracts electronically with your mouse or with your finger. By signing in with an account, you’re attaching your email to the credibility of your signature; honestly, the same is accomplished by sending a PDF via email. Only, this way, you can save yourself the extra hassle of printing out your contract, so long as you’re a master with a mouse or have access to a touch-screen.

3. HelloSign

HelloSign

HelloSign follows the same pattern as PandaDoc; however, it has bank-level security and is compatible with Gmail, which allows you to instantly sign documents that are sent via email at any time. This makes it easy for businesses and freelancers alike to respond quickly and efficiently in deals.

4. EchoSign

EchoSign utilizes the same techniques found in both PandaDoc and HelloSign; however, it works as an add-on of Adobe. This makes it an easy addition to a program you and your clients may already have, which you know and trust. It also has a feature which tracks the signatures, providing you with information on when certain signatures are made and which clients are still required to put their name on the dotted line.

There are many other programs and sites which offer signature services, however, most of them cost a fee. When managing your own business, saving money where it can be saved is crucial. These are the three most effective means of signing contracts through the internet, all without any additional costs.

Professionalism is key with a small business, and calling for a binding contract on a job will cause clients to respect you, all while keeping yourself and your business safe in the process. Don’t let a remote job ever discourage you from keeping your paperwork straight and your business safeguarded.

Blog, Business, Marketing

Why You Should Hire An SEO Company

With a multitude of search engines and an infinite amount of websites to be sorted through, having quality products and content isn’t the only requirement for having regular and profitable traffic on your site. The success of your small business rests on your shoulders, and the only way to ever tap into its true potential is through internet recognition. And when the key to achieving your dreams in this field is by getting noticed, you have quite an uphill battle.

SEO (search engine optimization) helps put your businesses’ site on the map by increasing the likelihood of your website arriving on a search results page, whenever a web surfer types something in. It’s a very complicated and detailed process that can improve your online success tenfold, but only if done correctly. As such, there are many benefits to hiring a company specializing in SEO:

social-media-marketing

1. It allows you to focus on other elements of your website.

With an SEO company, you can leave a great deal of the publicity to the professionals, and trust them to drum up your site traffic. This eliminates part of the stress caused by managing your internet popularity – especially if you’re not very savvy in that field to begin with. Additionally, this allows you to focus on the content of your website or the quality of your products, making sure your visitors enjoy and stay on your site once they’ve arrived.

2. They help you cater to your audience.

Your audience is your bread and butter. In the business world, discovering your audience’s needs and wants will determine whether you can push ahead of your competition in meeting those demands. An SEO company can give you information about the sort of audience you’re targeting; specifically, they can provide you with important data on their needs, habits, and interests. This allows you to gauge your products and content towards the swaying interest of your consumers, so as to achieve the most success.

3. They can do it better.

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A reputable SEO company will have years of experience, with professionals who are trained simply to deliver that specific service. This means they will have the skills and the knowledge to increase your traffic in a way you could only achieve after spending years in training yourself — and that’s unrealistic if you’re looking to improve your site in a more timely manner. An SEO company will have the man power, which enables them to devote multiple people to optimizing the search results for your site, while you only have yourself. Your business is your main focus, so devote all of your attention to that.

SEO is a booming field for improving websites; and as a business in the internet age, it’s impossible to not strive to reach your consumers in any way you can. While a quality SEO company may be expensive, the return you’ll have on your website traffic will be proper compensation.